Archives 2020

Production will find a way …

At the dawn of a new era in filmmaking, PRODUCTION, fueled by clever determination, will find its way back. In the meantime, your favorite fall TV shows may look normal, yet making them in a pandemic is anything but. 

We enjoyed THIS ARTICLE on subject from The Washington Post and would like to share it with you.

It took some time to invent and perfect the first TV. And, getting through this pandemic will also take some time but, we are certain that production will be back – all the way back – and, all along the way you’ll find the unique and shot-specific inventive talent of Factory Optic – extraordinary innovation for a New Era Industry.

Innovation First at The Factory
Inventive talent – It’s ALWAYS “Innovation First” at The Factory

“Forced” to bring new technology to sets …

Here’s a GREAT ARTICLE that is right in our wheelhouse! A new pandemic-created company called  Solo Cinebot, Inc. uses a custom robotic camera to help film stars appear remotely for marketing campaigns, as well as for corporate communications by chief executives.

Robotics is a Factory Optic specialty. We are one with the technology and excel at making the impossible happen, routinely, with extraordinary innovation for a New Era Industry … and no need to “force” us to do it!

Factory Optic and Robotics are ONE!
Factory Optic and Robotics are ONE!

“Production companies need to get back to work …

… but must do so in a way that prioritizes health and safety for all personnel. And with this program [COVID FILM CERTIFICATION] production companies and studios can welcome their employees back with peace of mind, knowing that each person is fully informed on how to safely navigate production during this pandemic.”

Executive producer / Program Creator Franco Porporino Jr.

READ full article here.

Factory Optic, with its unique brand of bespoke inventiveness, is aware, prepared and equipped to support this and all other efforts to get our industry back to work in full force, because …

Expedited innovation …

… within the Television and Film Industry and at Factory Optic:

“You’re seeing all film studios, not just ours, have to suddenly look with pretty open eyes and be willing to think about any option there may be out there …”

READ more in this informative FORTUNE article as it details the innovative use of XR Stage/Virtual Production – a discipline that offers a myriad of opportunities for Factory Optic to display inventive design …

The Show Must Go On!

Following global shutdowns of film and television productions – which then prompted a major shuffling of release schedules – both Hollywood and the industry at large are ready to get cameras rolling again. Large-scale productions including the Avatar sequels and Jurassic World: Dominion have resumed filming. 

Factory Optic is ‘Standing By’ ready to outfit any Television or Cinema Production with its special brand of inventive one-of-a-kind custom-crafted technical innovations and solutions

Production Power!

“Now that Factory Optic has arrived on the scene, things will definitely get back on track … with this type of time-tested personal craftsmanship and thoughtful design expertise, the sky really is the limit. Wait – maybe there are no limits, now … So glad to have these guys here, in this market – the timing is just right!”

Strong Track Record!

Factory Optic? What’s this? Something new and completely different? A new Company or a technical consultancy, maybe? Sounds interesting … Sounds like a fun group. I like the name … and the logo. Especially the logo. Well, rumor has it that these guys are the ones to watch and, since there’s so much TV that needs to be made (to watch) right now, it’s a good thing they’ve come along.

Three cheers for Factory Optic!

The World is Watching

“There is so much television to still be made – for many people now working remotely, or more specifically, from home, the TV has become an additional family member, sometimes, around the clock. Programming is key and there just isn’t enough of it. A production boom will soon be upon us and much will depend on new and unique ways of capturing performance and content in general …

… Purpose-built will soon be the order of the day!”